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For business owners

Key person insurance

Some people are simply central to a business — an owner, a top producer, a technical lead. Key person insurance protects the company against the financial blow of losing one of them.

By Trevor Perron, Independent Insurance Advisor · Serving Manitoba & Ontario

What it covers

The corporation owns a policy on the key individual and is the beneficiary. If that person passes away, the business receives a benefit to weather the disruption — replacing lost revenue, funding recruitment and training of a replacement, and reassuring lenders and clients during the transition.

Who's often a key person

Why it matters

Ask yourself: if your most vital person were gone tomorrow, how long could the business hold steady? Key person coverage buys the time and money to recover, rather than forcing rushed decisions under financial strain.

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